The guerilla-style marketing campaign from BBDO has Pepsi switching out branded McDonald’s, Wendy’s, and Burger King cups with ones featuring revised, Pepsi-tinged logos.

Nov 15, 2024 · “Undercover Cups” shows Pepsi agents storming locations of McDonald’s, Burger King and Wendy’s — all Coke partners — to replace soft drinks. Pepsi’s fountain cups toy with the brand iconography of burger chains that serve beverages …

Nov 15, 2024 · Undercover agents are giving Pepsi-filled “undercover cups” disguised to look like they have fast-food chain branding on them to unsuspecting McDonald’s, Burger King and Wendy’s customers. The campaign’s main message? “Burgers deserve Pepsi.”

Nov 14, 2024 · Hot on the (w)heels of “Pepsi Chase Cars,” the undercover agents and their souped-up delivery cars return with Pepsi fountain machines built into the ‘frunks,’ ready to infiltrate the three popular burger chains – inside and out – …

Nov 15, 2024 · Pepsi just launched its new "Undercover Cups" campaign, handing a cup of Pepsi to Mcdonald's, Wendy's and Burger King customers enjoying their burgers.

Nov 20, 2024 · No drink accompanies a cheesy, fatty burger quite like an ice-cold sip of fizzy cola. But since fast-food restaurants are just another battleground in the cola wars, they typically only offer one choice between Coca-Cola or Pepsi on tap, rarely both. To hammer home its long-standing "Better With Pepsi" food pairing platform, Pepsi fired shots...

Nov 14, 2024 · Pepsi has introduced a campaign titled ‘Undercover Cups,’ highlighting its product as an ideal pairing for popular fast-food meals. Part of the brand’s ‘Food Deserves Pepsi’ platform, this initiative targets well-known burger chains such as McDonald’s, Burger King, and Wendy’s, offering consumers an opportunity to sample Pepsi ...

Nov 16, 2024 · Pepsi celebrates National Fast-Food Day with a new "Undercover Cups" campaign. The campaign encourages trying Pepsi with burgers from McDonald's, Wendy's, and Burger King. Undercover agents...

Jul 21, 2024 · In a first of its kind trial, more than 30 of the city’s restaurants will provide purple reusable cups for takeaway drinks. These cups are completely free to use and will be found in both local businesses and big chains.

Made in 1988 or 1991, depending on the source, this cup is a perfect addition to any collection. It features the iconic McDonald's logo and is perfect for displaying or using as a decorative piece.