New Coke - Wikipedia
In fact, Coca-Cola began allowing bottlers to remove up to half of the product's cane sugar as early as 1980, five years before the introduction of New Coke. By the time the new formula was introduced, most bottlers in the U.S. had already sweetened Coca-Cola entirely with HFCS.
Why Coca‑Cola's 'New Coke' Flopped - HISTORY
Apr 23, 2015 · Coca-Cola Classic quickly outsold New Coke and within a few months had returned to its position as the top-selling sugar cola, ahead of Pepsi.
New Coke: The Most Memorable Marketing Blunder Ever? - The Coca-Cola …
The events of the spring and summer of '85 — pundits blasting the "marketing blunder of the century," consumers hoarding the "old" Coke, calls of protests by the thousands — changed forever The Coca‑Cola Company's thinking.
New Coke | History, Response, & Facts | Britannica
Sep 25, 2024 · New Coke, reformulated soft drink that the Coca-Cola Company introduced on April 23, 1985, to replace its flagship drink in the hope of revitalizing the brand and gaining market share in the beverage industry.
New Coke and Coca-Cola Classic: What the Story Says About America - TIME
Jul 10, 2015 · The pace of Coca-Cola’s conquest of rural America quickened after members of a fast-growing network of licensed distributors began to add 8 ounces of water to each ounce of syrup, and to bottle...
New Coke: The Surprising Fact About the Legendary Business Fail - TIME
Apr 23, 2015 · The secret formula for the classic soft drink would be locked away in a vault, forever, replaced that May with a sweeter pop designed to appeal to changing American tastes. Prior to the roll-out,...
35 years on: How 'New Coke' almost ruined Coca-Cola
Apr 23, 2020 · The infamous error, which is still remembered 35 years later as a spectacular failure, was the release of “New Coke ” - which saw the formula of what was and is still the most popular soda in the...
New Coke Facts | Britannica
New Coke, reformulated soft drink that the Coca-Cola Company introduced on April 23, 1985, to replace its flagship drink in the hope of revitalizing the brand and gaining market share in the beverage industry.
New Coke debuted 30 years ago. Here's why it was a sugary …
On April 23, 1985 — 30 years ago today — the carbonated disaster called New Coke made its debut. Coca-Cola’s idea was to make Coke appeal to a younger generation by replacing its signature...
Veteran Employees Remember Infamous 1985 Launch of New Coke
Apr 23, 2015 · The launch of New Coke – and the eventual return of classic Coca‑Cola – showed that when you have something special, you often don’t know how special it truly is until you lose it. The same can be said for relationships.