Starbucks taps former Chipotle executive
Starbucks taps former Chipotle executive as global chief brand officer
In his first week on the job, CEO Brian Niccol said improved the company's branding was one of his four priorities to turn around the U.S. business.
Starbucks plucks Yahoo's CMO to be its new chief brand officer
Tressie Lieberman, who has worked with Chipotle, Taco Bell and Pizza Hut, will oversee marketing for the coffee shop giant.
Starbucks hires ex-Chipotle executive to lead brand revamp
Starbucks Corp. hired a former Chipotle Mexican Grill Inc. executive to lead a key priority for new boss Brian Niccol: restoring the company’s coffeehouse vibe.
Starbucks hires former Chipotle executive Tressie Lieberman as first global chief brand officer
Starbucks announced Friday the appointment of former Chipotle marketing executive Tressie Lieberman as the Seattle-based company’s first global chief brand officer. CEO Brian Niccol announced the creation of the new position last month as a way to ensure “clear accountability under a single leader” regarding consistent portfolio-wide brand experience.
Starbucks appoints new global chief brand officer
CNBC's Kate Rogers joins 'The Exchange' to report on more executive changes at Starbucks.
Starbucks (NASDAQ:SBUX) Appoints New Global Brand Chief
Starbucks ($SBUX) has appointed a new global brand chief as incoming CEO Brian Niccol shakes up the retail coffee chain. Starbucks has named
Starbucks Has a New CEO and Some New Acquisitions. Here's Why the Stock Is a Table-Pounding Buy Right Now.
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Starbucks seriously needs to cool it on the coffee innovations, analyst says
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Starbucks new CEO Brian Niccol to cut back on discounts and coffee promotions
Brian Niccol ordered his deputies to quietly reduce the plethora of discounts that were introduced to lure back ...
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Starbucks is scaling back discounts and promotions
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Alabama Starbucks workers dream of a union contract
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Starbucks new CEO taps fellow Chipotle alum for top marketing role
Starbucks on Friday announced it hired food marketing veteran Tressie Lieberman to take its top marketing job, the latest in ...