The film mirrors the staggering amount of time pre-teens, teens and youth spend on devices, risks the addiction poses, and ...

Hyperpersonalisation will give businesses an unprecedented ability to connect with consumers on a deeply individual level.

AI is empowering account managers to reclaim their place as orchestrators, not just of campaigns, but of entire ecosystems.

The series, made in collaboration with Bundesliga International, will be distributed across Footballco’s channels, which ...

Hungerstation rolled out an AI-powered system to protect its riders from the desert heat by prioritising shaded delivery ...

Team Red Dot's Anam Malik discusses how Xs - read experiences - contribute to brand experience, the collective impact of UX, ...

Here's the list of the best PR/communications agencies in the region for 2024, as judged by the Campaign Agency of the Year ...

MMS highlight its sports advertising solutions on Saudi Sports Company's TV and digital platforms as well as MBC's lineup of ...

Seedtag's Sherry Mansour shares predictions for the adtech landscape, including how contextual AI will reshape targeting in ...

In addition to the regional collaboration, Warner Bros. Discovery is also bringing new animated content to its Cartoonito ...

Augustus Media's Richard Fitzgerald shares the top 10 predictions that will define the MENA media landscape in the coming ...

If you’re new to PR or curious about its future, here’s a quick guide to the trends you should wat To continue reading this ...