Organic social media can be used to test hypotheses before making a larger investment, according to research from VaynerX and ...
The emerging corporate marketing activities of endorsing online opinion leaders ... In China, online opinion leaders on social media platforms are a crucial communication tool for companies to reach ...
From hyperpersonalized customer experiences to predictive analytics and real-time ad optimization, AI is transforming how ...
Some 20,000 financial promotions were withdrawn or amended last year after the Financial Conduct Authority took action.