The next time you turn on that TV, walk by that out-of-home ad or flip through those Amazon product pages, take a look at the ...

Parker Herren is Ad Age’s TV reporter. He was previously a freelance journalist and podcaster covering pop culture and ...

It’s 2025 and AI has rewritten the rules, Web 3.0 is shaking up digital marketing strategies, and consumers are demanding ...

According to industry experts, the scale and engagement of successive cricketing events allow brands to drive impact across ...

Marketing Industry body, International Advertising Association (IAA) in the ad:tech event awarded digital marketing firms ...

Bollywood’s murky side of paid reviews are part of system where fake praise, rate cards, threats and extortion thrive.

Digital Silk is an award winning Los Angeles digital agency dedicated to helping brands thrive online. Specializing in custom website design, innovative branding strategies, and comprehensive digital ...

This episode of UGC for B2B explores why big brands struggle with user-generated content and how Gen Z is redefining marketing content.

In today’s music industry, independent artists are faced with the daunting task of standing out in a crowded marketplace.

With the walk-in exhibition, the studio is offering Yorkdale Mall visitors a peek into the world of the movie.

Want to get creative with your content? Chances are, you’re not using these 14 digital content types enough. Check out some ...

The lavish wedding took place at the Leela Palace in Udaipur, situated on the banks of Lake Pichola. The event saw the ...