Advertisers are fiercely competing for limited ad slots during the highly anticipated India-Pakistan match at the Champions ...

As per a top executive at a media buying firm, premiums for such matches could be more than 100 to 200 per cent of the ...

With a staggering 34 million verified online gamers, a number expected to surge to 45 million by 2025, gaming in Pakistan ...

PESHAWAR, Pakistan (AP) — Security forces in Pakistan acting on intelligence raided a militant hideout in a former stronghold of the Pakistani Taliban in the country's northwest on Friday, triggering ...

KARACHI, Pakistan (AP) — Pakistan’s 29-year wait to host a major International Cricket Council tournament ended Wednesday ...

Brands, restaurants and cinemas are padding up for the “Super Sunday” cricket clash between India and Pakistan at the ICC Men ...

Defending champion Pakistan has suffered a huge blow after opening batter Fakhar Zaman ...

JioStar is negotiating TV and digital ad sales for the ICC Champions Trophy while the advertising market remains cautious. Despite high ad rates and challenges in selling inventory, excitement around ...

KARACHI: The Sindh High Court (SHC) has restrained Zia Chishti – former chief executive officer of TRG Pakistan ...

Pakistan won the toss and elected to bat against New Zealand in the tri-nation ...

TRG Pakistan Limited's (PSX: TRG) board elections have been halted once again. So far, shareholders have managed to convince ...

The landscape of digital advertising in Pakistan tells a story of dramatic transformation - and not in the direction many publishers would hope. Veterans ...