Forget designer bags. In the book world, it's all about which advanced copies you carry
High atop a shelf, away from her messy child and dog, sits one of Cassandra Henrichsen's prized possessions: an advanced ...
A Conversation With DXC CMO Kaveri Camire On The Golden Era Of Disruptive Technology + How It Will Fuel The Future Of Relationship-Based Marketing
Marketers and their teams doing business as usual, while dabbling with different tools and dashboards, will not be enough to ...
MarketScale2d
Lessons from Gen Z: Why Marketers Need to Adapt to Current Digital Trends
This episode of UGC for B2B explores why big brands struggle with user-generated content and how Gen Z is redefining marketing content.
Family Destinations Guide2d
The No-Fuss Restaurant In Missouri That Locals Swear Has The Best Roast Beef In The Country
Hidden in Linn Creek sits an unassuming treasure where Missouri’s culinary heart beats strongest – a place where roast beef ...
4 Steps For Creating A More Honest Marketing Voice
That’s because honest marketing requires a new message—and new avenues for that message. It’s a daunting task, but not ...
The playbook for luxury fashion marketing has evolved — 6 strategies can help brands survive the industry's slowdown
Luxury fashion experts say brands should focus their marketing on collaboration, craftsmanship, and experiences to succeed ...
Mapping Digital Marketing KPIs To Business Outcomes
KPIs are not ROI, and in search and digital marketing, we need to bridge the gap between our KPIs and business outcomes.