From big displays and livestreams with employees to personalization stations, Lego wants to create stores that keep customers ...

In the Presbytère parade, everything – floats, riders, buildings and even spectators – is made of about 35,000 LEGO bricks.

The attention to detail is seriously impressive. From her flowing robe and seven-ray crown to the broken shackles at her feet ...

LEGO’s latest The Lord of the Rings set takes us on a truly glorious journey into darkness, one that, sometimes literally, and sometimes metaphorically, glows, burns, seeps, cuts, surprises ...

LEGO 's TIE Interceptor set has dropped to its lowest-ever price in a new deal. The iconic Star Wars Imperial vehicle ...

With the 20% discount ont this set, you save $45 off the regular price. At $135.95, it's still a fairly expensive purchase, ...

The name Lego is an abbreviation of the two Danish words "LEg GOdt", meaning "play well." It is a mantra that the Danish company has followed for more than 80 years. The Lego brick in its current ...

It's not an official Lego kit, but you can buy the parts and instructions to build it. U nless you were at least a few years ...

Considering how many of them there are these days, finding the best Lego sets can feel like an impossible task. Or like finding a brick in a haystack of bricks, actually. You can choose between ...

Luffy with a stretchy arm part LEGO has used in the past for characters like Elastigirl and Ms. Marvel, as confirmed by their recent social media posts. The Going Merry, the pirate’s trusty ship ...

We've rounded up the best Lego Star Wars deals from around the web ... Professor Huyang and Marrok), and the ship has lots of moveable parts, making it a great playset. We'd also proudly display ...

From realistic NASA-based shuttles to fun lunar playsets, these are the best Lego space sets you can buy right now. We love Lego almost as much as we love space, and thankfully, Lego seems to too ...