Harrison Ford surprised in a sprawling, narrative-driven and rugged fourth quarter Super Bowl spot for Jeep, directed by James Mangold.

"It’s not the in-your-face big splash kind of Super Bowl commercial," Ford tells PEOPLE of his Super Bowl 2025 commercial for Jeep. "It's a soft sell." ...

Jeep's 2025 Super Bowl commercial stars Harrison Ford playing on Americana. "Freedom is for everybody. But it isn't free, ...

Jeep’s two-minute Super Bowl commercial hit patriotic notes as actor Harrison Ford argued that freedom was “the roar of one man’s engine, and the silence of another’s,” showing gas ...

And he’s a regular on Apple TV+’s “Shrinking.” A surprise Jeep commercial featuring Harrison Ford debuted during the 2025 Super Bowl. The Jeep brand/Atiba Jefferson / MEGA But during the ...

The implication, of course, is that Ford was just following in Jeep's footsteps. Harrison Ford also, at the end of the ad, talks about how he likes Jeeps, even though he shares his name with the ...

“I said ‘yes’ to doing this commercial because of the script. It’s a very straightforward communication about life, and ends with getting in a Jeep vehicle, that’s the hook,” Ford said ...