The Jaguar Leaper Gave The Cars Their Fearsome Image ... others opt for the brand's official mascot hood ornament, the Flying B. It's a capital B with swept-back wings, brilliant in its simplicity.

Notably, the "strikethrough" also appears in the new "leaper" logo, an evolution of the jaguar mascot that historically sprung forward as the hood ornament atop classic Jaguar cars. The new ...

We like Jaguar's classic leaper emblem, we really do. But we also realize that the iconic cat needs to pounce on the right target, which doesn't include the hood of the new XF. How about on a ...