Simply having access to data isn’t enough. To truly make it work for your campaigns, you need to know how to use it properly.

Reddit had become Google’s favorite site. Reddit was getting more users, but especially more casual users, who were less ...

Apple is once again considering adding advertising to Apple Maps, a move that could help bump up its growing Services revenue ...

Apple is "exploring" the idea of showing search ads in the Apple Maps app, according to Bloomberg's Mark Gurman. Back in 2022 ...

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AI Overviews are beginning to change how information is displayed, but ecommerce site owners don't need to panic.

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Google released a detailed FAQ addressing advertisers' top concerns about PMax, including transparency, lead quality, and ...

Having said that, it’s hard not to feel like Amazon is muddying up its product search ... Seeing ads for non-Amazon stores while I’m shopping on Amazon is yet another example of ...

Alphabet's net revenue fell short, but YouTube and search showed strength. Read why GOOG stock is poised for growth despite ...

Apple is reportedly planning to monetise its Maps app. According to Bloomberg's Mark Gurman, the company might have to show ads in Apple Maps.

The goal is to boost its in-house advertising ... work similarly to Google Maps, where a business could pay Apple to have their restaurant or venue appear higher in search results.