BEIJING -- While insufficient domestic demand remains a challenge, China has seen its consumption sector, a key driver of ...

Marketers may view events like Valentine’s Day as a commercial goldmine but the way people celebrate such moments is evolving ...

Thanks to a confluence of trends including cost-conscious consumers and high luxury goods prices, the “shame” of buying a ...

For our regular feature Agency Advice, we ask marketing bigwigs how they make space for creative exploration in the cutthroat ...

From heritage festivals to digital shopping bonanzas, 2025 presents several opportunities to engage with China’s ...

As new technology opens up exciting opportunities for advertisers, Cayal Mathura of Jellyfish looks at the best examples of ...

I wrote a short LinkedIn post about the topic, and the reactions were very interesting. They showed that many professionals ...

Marketers have long skirted around the topic of religion because they are scared to open Pandora’s box; however, religion and ...

Trump has begun an unprecedented attack on the norms of US lawmaking. The scale and scope of the attack are significant and mostly unconstitutional. The two most likely outcomes are:Crash: Trump ...

From paid media to Pavlov, how does psychology drive stronger brand loyalty and better customer retention? Follow Correlate’s thinking for the ‘why’ behind using psychology for campaign performance.

A multinational mining company with a litany of environmental violations seeks Fresno County’s blessing to blast a 600-foot deep pit near the San Joaquin River, 3 miles before California’s ...

China has changed under Xi Jinping, with implications for the entire world. But few outsiders understand much about Xi’s ...