BEIJING -- While insufficient domestic demand remains a challenge, China has seen its consumption sector, a key driver of ...

For our regular feature Agency Advice, we ask marketing bigwigs how they make space for creative exploration in the cutthroat ...

Marketers have long skirted around the topic of religion because they are scared to open Pandora’s box; however, religion and ...

From paid media to Pavlov, how does psychology drive stronger brand loyalty and better customer retention? Follow Correlate’s thinking for the ‘why’ behind using psychology for campaign performance.

CX has outgrown its traditional role as a support function. It’s now a strategic lever for achieving business outcomes, from ...

Consumers who say they believe in karma are more likely to forgive companies that behave immorally than those who don't, ...

A new study uncovers different ways we seek out information and why they might matter for our well-being and our societies.

Why so-called third spaces are as effective in influencing buying decisions as they are in creating connection.

Chancellor Rachel Reeves says she is working to "deliver economic growth" - but the Lib Dems criticise her "misguided ...

Tejashwi Yadav criticizes the newly appointed CEC, accusing the EC of bias towards the BJP and eroding public trust. He recalls alleged manipulation in the 2020 Bihar polls and vows to remove EVMs ...

Judge Declines to Block Musk From Accessing Agency Records or Ordering Firings Musk team’s next target is probationary Pentagon employees. Patel clears a procedural hurdle in the Senate, putting ...