A tectonic shift is underway in the worlds of media and marketing—one that has gone largely unnoticed by mainstream observers ...
Universal Destinations' exec Alice Norsworthy breaks down the emotion, guest previews and multiple platforms (like the Super Bowl) to tell the story of the first big U.S. theme park launch in two ...
In her new book “Second Life,” journalist and culture critic Amanda Hess scrutinizes period-tracking apps, targeted ads, and ...
One side of the ad industry argues media, data and tech rule the business, while others say those disciplines are themselves ...
NEW YORK —Paramount+ and EverPass Media has signed a multi-year distribution agreement that allows EverPass customers to ...
The corporate affairs specialist writes about why brands must lean into social impact—or risk irrelevance.