For organizations ready to embrace the future, building the right infrastructure is the first step toward achieving ...

The partnership was showcased at LEAP 2025, the premier technology event in Riyadh. The two entities will drive customer-centric innovation in line with goals of Saudi Vision 2030 to accelerate ...

In the aftermath of the pandemic, numerous organizations have prioritized cost-cutting measures, often at the expense of customer experience (CX).

In today’s fast-paced digital world, staying ahead in e-commerce and retail means embracing innovation. Traditional marketing ...

In today’s highly competitive market, businesses are constantly searching for effective ways to engage consumers and build ...

The Middle East’s startup ecosystem is experiencing unprecedented growth, driven by a surge in venture capital, government-backed initiatives and technological advancements. As Saudi Arabia and the ...

Taco Bell’s parent company is leveraging loyalty programs and AI-driven personalization in pursuit of higher digital sales.

Great customer experiences start with human connection, and technology should enhance, not replace these interactions.

Optimove, the first Customer-Led Marketing Platform, today announced the release of its 2025 Optimove Insights Consumer ...

An innovative, privacy-conscious alternative measures emotional responses without cameras by leveraging radio waves and AI.

Why has embedded finance become a must-have for businesses? A high inflationary market and financial instability continue to challenge traditional businesses, but platforms are adapting. In the last ...