BIG challenge to Mukesh Ambani’s Campa Cola revival plan; PepsiCo announces 5-year strategy, says will increase…
In India, PepsiCo faces tough competition from its traditional rival Coca Cola, and more recently Mukesh Ambani-backed Campa ...
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Cola clashes, sizzling summer & IPL: Beverage brands ready to pour 15-20% more into ads
Major Indian beverage brands are rolling out flagship campaigns earlier than usual post-Holi, with experts predicting a ...
Wits, prices and margins: India's cola war is getting hot
Coca-Cola and PepsiCo are striving to maintain their market positions while expanding their reach in India as Reliance ...
Best Media Info5d
Marketing wars heat up as Pepsi’s play leaves netizens buzzing
A Coca-Cola LinkedIn job listing for a marketing role added yet another hilarious twist to Pepsi’s 'Anytime' marketing salvo ...
Buying Varun Beverages shares now? At Rs 715, Jefferies target suggests upside
Jefferies reiterates 'BUY' on VBL with a Rs 715 target, citing strong growth potential, attractive valuation, and a demand ...
Forbes India6d
Forbes India GenNext Entreprenur: Varun Jaipuria is taking the family biz to newer heights
From learning critical business lessons on the family dining table to infusing new life into Varun Beverages, the 37-year-old ...