Ultimately, choosing the right business name is a critical step in your entrepreneurial journey. By prioritizing clarity, originality and your online presence and conducting thorough legal ...

Generic or geographical company names like "Best Plumbers" or "Chicago ... Make sure your name allows your business to grow and change. Choosing a name is one of the most exciting and creative ...

Here are some key steps you can take to ensure the name you choose is the best one for your business. Start with ideation. This usually requires both brainstorming and research. Begin by looking ...

In short, the name you choose can make or break your business ... Monday-Saturday with all the day’s top business news, inspiring stories, best advice and exclusive reporting from Entrepreneur.

focusing on the best options, and using your preferences and the business’s potential for success to choose one of the options. We’ll also talk about two challenges to good decision-making: ...