Reliance Industries will introduce Campa Cola in the Middle ... This is the first time Coca-Cola and PepsiCo are being challenged in India - a market they have dominated since the early 1990s.
He will also undertake market visits in select regions such as Odisha as the company steps up investments across the value chain. Experts said that companies such as Coca-Cola, PepsiCo and Campa ...
Reliance Consumer Products’ entry into the carbonated soft drink market with Campa Cola last year has reignited competition in the cola wars, marking a new chapter in the rivalry.
The acquisition signals Campa's national ambitions, as the brand prepares for its first summer of pan-India competition in the cola market. Reliance is also planning to debut advertising for its ...
After shaking up India’s carbonated soft drinks market with the relaunch of Campa Cola, Mukesh Ambani-led Reliance Consumer Products Ltd (RCPL) is making another bold move into the sports ...