The program will introduce a variety of brand extensions, including apparel, home décor, fashion accessories, and luxury ...

Jaime Glas Odom, founder of Queen of Sparkles, has big plans to expand the brand globally and secure more licensing deals for branded apparel.  Odom, who was honored as Business Report’s 2024 Young ...

Indonesia’s IP framework was designed for a linear economy, where goods are produced, sold, and disposed of, rather than a ...

AirAsia Philippines elevates guests' travel experience in style following the first-ever brand licensing partnership between Abc. (AirAsia brand co.), the brand management and IP development arm of ...

Luggage brand Carl Friedrik has signed a two-year licensing deal with the British F1 team, Williams Racing, giving the brand ...

The beauty conglomerate has reached a transition agreement with former licensee Revlon for the singer’s fragrance brand, with ...

Fashion was a central theme for Verizon’s Super Bowl LIX activation. “House of Verizon” brought exclusive experiences to ...

Shaifali Gautam, Chief Marketing Officer, Caratlane, shares the insights behind the omnichannel jewellery brand’s Valentine campaign, its foray into the wedding space & more ...

Favorite Daughter is launching its first shoe collection for fall 2025 under a new licensing agreement with Caleres. Launched ...

WildBrain Ltd. Q2 2025. Management View. CEO Josh Scherba highlighted strong growth across business lines, with global licensing leading the charge, noting ...

By removing duplicate or underutilized tools in the martech stack, businesses can simplify processes and boost overall ...

Bangkok Dusit Medical Services Public Company Limited (BDMS), the largest private healthcare network in Thailand, has continued its long-term partnership with CNN International Commercial (CNNIC) ...