It’s the pinnacle of Super Bowl star power: three minutes of Beyoncé, Britney Spears and Pink, dressed as Roman gladiators, ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

From State Farm to Bud Light, brands spend millions on Super Bowl ads each year. Here are the ones we're still thinking about ...

At some point or another, the commercials presented during the Super Bowl became just as important as the game itself. We don ...

8. Snickers x Betty White – “You’re Not You When You’re Hungry” – Super Bowl XLIV Snickers’ “You’re not you when you’re hungry” ads are some of their most famous. But the ...

This McDonald's ad featuring two NBA legends became an instant classic when it first aired during Super Bowl XXVII in 1993.

The Super Bowl is one of the world’s most publicized events, with a total reach exceeding 100 million views every year. The total viewership for last year’s event was a staggering 123.

The Super Bowl is the biggest sporting event each year in the United States of America, and it is becoming more of a global event each year. Millions of people will be watching t ...