From celebrity collabs to limited-edition items to creative advertising, here are some of the tricks fast food chains use to ...

It’s a common scenario when businesses need to decide if they should do all of their PR and marketing in-house or hire an ...

Eugene Levy’s trademark eyebrows fly off for Little Caesars. A tongue dances to Shania Twain to promote Nestle’s Coffee Mate ...

The Kansas City Chiefs tight end is gearing up for the Super Bowl, but his reaction to a certain attendee has Swifties ...

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Avalere Health has reset both its executive team and mission. | Amar Urhekar has reset Avalere Health’s mission. Weeks after naming Urhekar as CEO, the biopharma commercialization partner has aligned ...

A lawsuit claims FIJI Water misled consumers about its product's purity and environmental impact, specifically highlighting ...

The Super Bowl, which will be broadcast on Feb. 9, and will feature the Kansas City Chiefs and the Philadelphia Eagles, is ...

Starting your career? The right entry-level job can set you up for long-term success. Here are four roles that can give you a ...

ChatGPT has revolutionized how we research and plan for investments, market, promote, and organize our businesses, among many other things. Here are four ways to use it to build your wealth.

Georgeanne succeeds Janet Gieselman who spent more than a decade with Fogo, six years of which she served as Chief Marketing Officer. Janet’s retirement was announced December 2024 following a ...

Some 30-second ads during Super Bowl LIX have cost companies more than $8 million. Brands have played it safe and leaned on ...