Ali Ali alongside other Jury Presidents will help benchmark excellence across the world’s best creative and effective work at Cannes Lions.

"Sustainability now drives marketing strategy. Restaurants showcase their green initiatives — from local sourcing to ...

A report offering an in-depth analysis of the impact of AI on luxury retail has been released by consulting and solutions ...

Here's the list of the best events, experiential and engagement agencies in the region for 2024, as judged by the Agency of ...

By turning billboards into platforms for action, easypaisa and Impact BBDO have highlighted a product and its essence: ...

With responses collected from 1,014 people with a monthly income of more than AED 8,000, Shamal’s ‘Understanding the UAE’s ...

The Scam Encounters campaign was conceptualised and executed by Rain Creative, and directed by Bugsy Steel through The ...

The leadership updates come as Billups continues to scale its global operations through acquisitions, strategic planning, and ...

The UAE and KSA, GenAI app marketers sought to capitalise on the market buzz and increased their UA ad spend by 94 per cent ...

Crafted to resonate with the region's younger audiences, KFC Arabia and TBWARAAD have launched a new campaign to promote the ...

The Qatar Airways AI influencer offers a mix of travel content, cultural highlights, and behind-the-scenes insights.

With a career across four continents, Christian Fedorczuk has leadership experience across media, tech and creative ...