Super Bowl 2025 commercials set a record $8 million per 30 seconds, featuring Elon Musk, Dogecoin, and A-list celebrities.

For anyone in advertising, design or company building, the Super Bowl has always been a great symbol of creative ambition ... culture of the moment (see the best of 2024's Super Bowl offerings).

Secondly, the best ads have a ‘bigness’ to them, which can come from things like the scale of the production or the use of celebrity(ies). And finally, they go over the top to evoke an ...

At a time when every news alert seems to deliver a seismic jolt about the world, these ads mostly touch on safe subjects we ...

Ted Wahlberg, senior vice-president, group creative director, Mower Agency: “Uber Eats combined my top three elements ... proving that the best ads don’t sell a product – they sell a feeling ...

Franklin College unveils its top 5 and bottom 5 for the 2025 USA TODAY Ad Meter Marketing Spotlight. See which Super Bowl ads ...

With a rumored $8m price tag, the Super Bowl ad stakes are high – but the potential brand rewards are massive. How can ...

Get ready for a hilarious and nostalgic journey through the most memorable Super Bowl commercials of the past few years! From Breaking Bad stars selling snacks to celebrity-packed comedy skits, we're ...

Best: Jeep, “Owner’s Manual” Sometimes the simplest ideas are the most effective. Here we have the world’s crankiest ... Jeep reportedly eschewed major creative agencies, with the folks ...

System1, the creative effectiveness platform, has revealed consumers’ favourite ads from the 2025 Super Bowl: Lay’s, the NFL, and WeatherTech took the top three spots ... 2025 is the best Super Bowl ...

At a time when every fresh news alert seems to deliver a new seismic jolt about the world – the ads featured in this year's ...