System1’s research identifies four critical factors that determine the effectiveness of a radio ad: branding, memorability, emotional engagement and entertainment value. These elements ensure that an ...

The Hims brand has primed people to view both their everyday health and the natural-aging processes as problems that can be ...

Rocket Companies (NYSE: RKT), the Detroit-based fintech platform company consisting of mortgage, real estate and personal finance businesses, tonight launched its Own the Dream integrated marketing ...

What separates CTV advertising winners from the pack? New research from Retail TouchPoints and MNTN uncovers five common ...

As of now, “Anora” is the clear frontrunner thanks to wins with the Producers Guild and the Directors Guild — both prizes with a long history of predicting Oscar winners. Where the Screen Actors Guild ...

Little Caesars and Rocket Mortgage booked space during Sunday's game. Only one automaker, Stellantis NV, is expected to ...

VALENCIA, Spain (AP) — Months after devastating flash floods carved a muddy scar through Valencia, an effort to save some of what was lost continues apace.

Of course, just because these games are generally simple and don’t require much brainpower to figure out, that doesn’t mean ...

Fans got a big reveal while listening to a commercial on a podcast co-hosted by Ben Stiller and Adam Scott. Rest assured, ...

It was fascinating to hear her talk about the different challenges her students face, and the different challenges she faces ...

At last week's SoCom marketing conference, Pinterest's Chief Content Officer Malik Ducard promoted the "joy revolution" - a concept that relies on the idea that platforms and advertisers most ...

Fujifilm has just announced the FP-ZUH6000 at ISE 2025 in Barcelona, a small but mighty 4K projector for creating immersive ...