Your brand's ability and willingness to solve pain points for current and potential customers can make or break your company's existence and relevance in the industry. To help brand leaders remain ...

As we enter 2025, it is clearer than ever that in the back half of this decade, brand building and audience engagement will be rooted in the creation of brand-funded content and entertainment.

SINGAPORE - China’s BYD was the best-selling car brand in Singapore in 2024, with 6,191 units registered, beating out Japan’s Toyota and Germany’s BMW. This is the first time a Chinese ...

A low-key brand, founded by archaeologists in Wales, has quietly expanded in New York. By Thessaly La Force At the end of last year, the lifestyle brand Toast quietly opened its second store in ...

Trust is a cornerstone of meaningful relationships. When dealing with businesses and brands, it's often the deciding factor that separates companies we rely on from the ones we don't. It's about ...

The company was at the show, spotlighting its Skypad platform, which is designed to transform sales and inventory reporting. Duke explained how Skypad integrates more effectively with current ...

Advertisment With millions of devotees gathering from around the world, the Maha Kumbh Mela 2025 has become a prime opportunity for brands to connect with this vast audience. From opening ...

Languages: English, Italian People are increasingly careful about where they spend their money, and they want to be sure the brands they choose will provide quality products at fair prices and a ...

Stray Kids’ leader Bang Chan has officially been named the new brand ambassador for Italian luxury fashion house Fendi! On January 16, Fendi made the exciting announcement through its social ...

Here’s a first: Listrak, the retail cross-channel marketing platform, said Tuesday that it was the sole marketing platform provider to launch a Rich Communication Services, or RCS, marketing ...

Taking control of your brand can mean the difference between an unfulfilling job and a rewarding career. But how can you persuade others to take the reinvented you seriously? The author presents a ...