Mike Ryan raised the question, asking, "Age-based exclusions are coming to PMax. However, demographics are not available for Shopping, which is typically >85% of PMax for e-commerce. @adsliaison ...

This was spotted by Natasha Kaurra who posted about this on LinkedIn and wrote, "PMAX now has a "source" column for clicks, conversions & other metrics." Here is a screenshot: Hana Kobzová also ...

With upcoming enhancements in 2025, including the introduction of brand guidelines, negative keywords, and deeper integration with Google Analytics 4, PMax is expected to be adopted by even more ...

HONG KONG, Nov. 22, 2024 (GLOBE NEWSWIRE) -- Powell Max Limited (Nasdaq: PMAX) (the “Company” or “Powell Max”), a financial communications services provider headquartered in Hong Kong ...

Stop giving up on Performance Max at the first sign of spam leads. B2Bs often see an initial spike in spam when launching PMax, and we’ve abandoned our share of campaigns over the years.

HONG KONG, Jan. 15, 2025 (GLOBE NEWSWIRE) -- Powell Max Limited (Nasdaq: PMAX) (the “Company” or “Powell Max”), a financial communications services provider headquartered in Hong Kong ...

Performance Max (PMax) and search campaigns often trip over each other and make a mess out of your data and the customer journey. But it doesn’t have to be that way. At SMX Next, Brad Geddes ...

US Stocks Could Open Higher After Big Banks Report Strong Earnings: Mag 7 Now Account For A Third Of S&P 500's Market Capitalization, Raising Alarms U.S. stock futures were mixed on Thursday ...

HONG KONG, Nov. 22, 2024 (GLOBE NEWSWIRE) -- Powell Max Limited (Nasdaq: PMAX) (the “Company” or “Powell Max”), a financial communications services provider headquartered in Hong Kong, today announced ...