Queen’s Brian May and Roger Taylor even arranged a new version of their hit anthem for the pop stars to sing, and appeared in the Colosseum crowd themselves. Not airing this marketing masterpiece was ...

Companies like Disney, General Motors, and Pepsico are quietly backing away from diversity initiatives and language.

The appointment comes two months after Kroger’s $25 billion merger with Albertsons was blocked by an Oregon District Court ...

PepsiCo's international growth offsets North American struggles, with significant gains in Europe and Asia Pacific region.

Pepsi, Volkswagen, Verizon and other top advertisers have mastered the art of turning mere seconds into unforgettable moments ...

One of the winningest brands in Ad Meter history enters the Hall of Fame on the 30th anniversary of a record-setting Super ...

Despite its close relationships with brick-and-mortar retailers, PepsiCo has invested in omnichannel capabilities and a digitally enhanced supply chain that positions the firm for growth even as ...

Pepsi got the right ones (baby!) when they cast Beyoncé, Britney Spears and Pink in a Gladiator-inspired commercial. While the brand spent lots of money to make it, the ad ended up never airing in the ...

The quickest delivery of an item in the UK was a children's book delivered in Manchester in less than 90 minutes ...

During this year's Super Bowl, the age-old Pepsi versus Coke rivalry will be reignited when we see the return of this iconic ...

"We're not immune to this [tariffs] — we are less impacted than most of the businesses," PepsiCo chair and CEO Ramon Laguarta ...

Tango is launching its latest new ‘editions’ flavor, Strawberry Smash, an explosion of ‘great tasting strawberry and ...