From reducing material waste to improving sustainability, artificial intelligence is driving a new era of smart, data-driven packaging solutions.

Many are curious about why the letter 'n' in Nutella is black, while the rest of the letters in the name are red, and if ...

With a growing number of products lining grocery store shelves, feeding your household can often feel like solving a complicated puzzle. Fortunately, shopping doesn't have to be complex. Guiding ...

With a focus on sustainability, Irish family-owned Butlers Chocolates is upgrading one of the brand’s most popular packaging formats. New, fully recyclable paper packaging for its popular ...

Chocoholics around the globe unite every year on the February 5 to mark a very sweet occasion - World Nutella Day. And there's no better place to join in the festivities than Alba, the Italian ...

All this is amplified more by its delicious taste and excellent packaging, making it easy to carry around in your pocket or handbag and sober enough to be casually gifted. The Nutella biscuits can be ...

For Wild Life Bakery we researched where they stored the packaging, how it fit in the space, how they served it from the counter, and that informed the design. Have you had any packaging disasters, ...

Transparency is now a key factor in packaging design. Brands are openly communicating their sustainability commitments, providing clear information on materials used and their environmental impact.

Led by VCCP, the star of the integrated campaign is a series of limited-edition packaging designs created by Bulletproof. Each design takes the form of a suggestion on how to divvy up a bar of Dairy ...

Boulard Calvados sources its apples from Normandy. Credit: Boulard Calvados/PR Newswire. French spirits producer Calvados Boulard has revealed a new packaging design to celebrate the brand’s 200th ...