But if brands are on this sort of spectrum, we prefer to look somewhere in the middle. Not yet heritage companies like the ...

Truly sustainable Beauty brands: recyclable, good for the environment and made with amazing, non toxic ingredients. Check out ...

Happy February, and therefore, happy Black History Month! This month is an opportunity to celebrate Black culture and educate ...

There are a few signs you can look out for that a make-up brand is going to be reliably ... meaning they know what makes the best foundation or which are the longest-wearing lipsticks, for example ...

The best celebrity beauty brands not only give fans a chance to get a piece of their favorite singers off-stage, but it also is a chance to support their non-musical entrepreneurial endeavors.

The beauty and skincare industry in India is experiencing a significant boom, with consumers increasingly seeking products ...

The makeup formulas may not pack that wow ... The packaging is absolutely adorable, and the products are top notch. Granted, this brand is a treat; it’s not as affordable as some of the others ...

HELLO!'s cosmetic section is the destination for news of the best makeup deals from leading cosmetic brands. Read about the first rate makeup tutorials from top makeup artists and social media ...

Last year, four beauty brands—e.l.f., Dove ... Image courtesy of Glossier The best part about beauty’s foray into sports is that as more and more women watch and play sports, the partnership ...