Zomato to Eternal, Google to Alphabet, Facebook to Meta: why do companies rebrand and does it work?
As Zomato rebrands as Eternal to reflect its expansion beyond food delivery, Invezz examines how rebrands by giants like ...
Marketing Interactive18d
Are typos the latest marketing fad?
With the booming popularity of racket sports in India, incorporating the initials of PV Sindhu in PUMA’s logo felt like an apt ... Meanwhile, within the same year, KFC in the UK used a similar ...
KFC India operator Sapphire beats profit view as cheaper menu drives demand
Sapphire Foods India , which operates Pizza Hut and KFC restaurants in the country, reported a better-than-expected quarterly ...
retail.economictimes.indiatimes4d
KFC India operator Sapphire beats profit view as cheaper menu drives demand
Sapphire Foods India, operator of Pizza Hut and KFC restaurants, reported a quarterly profit increase to 119.8 million rupees, surpassing analyst expectations. Cheaper food items and festival ...
Mint6d
Samay Raina opts for ‘genius’ strategy to promote KFC with India’s Got Latent contestant; Aashish Solanki plays along
In the KFC commercial, Aashish asks how much money is involved in the brand deal. Then appears Sharon Verma, the standup comedian whose appearance on India’s Got Latent was highly appreciated.
The Financial Express4d
KFC, Pizza Hut operator Sapphire Foods posts Q3 profit growth of 29.50% to Rs 12.73 crore
The company EBITDA was up 10 per cent at Rs 134.2 crore. Sapphire Foods said that all its 3 business verticals (KFC India, Pizza Hut India & Sri Lanka) delivered double digit revenue growth.