The marketing director tells Tim Healey how she is building on, that rather than reinventing, a strategy that has propelled ...
Sojern, the leading digital marketing platform built for travel, is excited to announce the launch of the "State of Destination Marketing 2025" report for destination marketing organizations (DMOs).
By crafting a narrative that highlights your brand's purpose and values as well as the customer's journey, you can forge ...
Affiliate marketing has been "a thing" for nearly three decades (centuries, actually, if you include referral marketing, which, at root, is what affiliate marketing is). But it didn't really ...
Retro Dodo was crushed by Google's 2023 helpful content update. Now he's taking on Google as a consultant for Kagi, a paid ...
Looking to establish a better process for tracking marketing performance, and demonstrating the actual value of your marketing efforts? This has become a big focus across the industry, with the ...
Booking app Klook has bagged $100 million in fresh investments from private equity fund Vitruvian Partners to finance its ...
India's influencer ecosystem experienced a 322 per cent growth in four years, expanding to 4.06 million influencers. Gaming, travel, and parenting categories saw remarkable increase, while fashion ...
Poppi's director of PR and communication told Newsweek that the soda brand cannot wait for people to see what's next.
Esposito shares her journey as a social media influencer ... And so that’s what got me interested in personal finance as a whole.” She expands on what led her to start her second business, Money with ...
Breaking into the U.S. market is a thrilling yet challenging journey for entrepreneurs. With hurdles ranging from regulatory ...
OUTRIGGER Hospitality Group appoints Rainell Mano as area director Sales & Marketing for the Kaua‘i Beach Resort & Spa and ...