September 4, 2019 - The Federal Trade Commission announces that Google has agreed to pay a record $170 million penalty to settle accusations that YouTube broke the law when it knowingly tracked and ...

Google is testing a new "Advanced Plans" feature in its Reach Planner tool that automatically suggests optimal ad type ...

Simply having access to data isn’t enough. To truly make it work for your campaigns, you need to know how to use it properly.

Apple is considering adding ads to its Maps app, much like Google Maps. It could prioritize paid search listings and more. Read on!

We recently compiled a list of the 12 Best Streaming Service Stocks to Buy According to Analysts. In this article, we are going to take a look at where Alphabet Inc.

SFB Digital Marketing, a leading agency specializing in data-driven advertising solutions, has highlighted key developments ...

If search ads are implemented in the Maps app, this would mean that not all the search results shown are genuine. Usually, the tech giant is transparent with the sponsored information shown in apps, ...

For years, digital advertising has been dominated by self-reported metrics from platforms like Meta, Google, and YouTube, ...

Alphabet keeps growing in a high-quality manner, meaning that as it kept increasing the CFO and FCF generation significantly.

Bloomberg suggests that Apple Maps could look to implement ads in the same fashion as Google Maps, where a business or ...

In his latest Power On! newsletter, analyst Mark Gurman says Apple Maps might soon feature ads and sponsored results.

AI isn’t a “nice-to-have” anymore - it’s a necessity. If you want your campaigns to stand out, make stronger investments in ...