Trend analysts weigh in on the macro movements, innovations, and consumer motivations businesses need to prepare for and act ...

Many of us genuinely care about the impact we have on the people closest to us, as well as society and the environment as a ...

Marketers may view events like Valentine’s Day as a commercial goldmine but the way people celebrate such moments is evolving so brands must adapt to avoid being seen as tone-deaf.

Thanks to a confluence of trends including cost-conscious consumers and high luxury goods prices, the “shame” of buying a ...

A wave of innovation is hitting the shelves targeting cognitive function. For workers burned out by 'hustle culture', the ...

As new technology opens up exciting opportunities for advertisers, Cayal Mathura of Jellyfish looks at the best examples of ...

Artificial intelligence (AI), direct-to-consumer (D2C) business models and emerging markets are transforming the video game industry.

Artificial Intelligence (AI) is rapidly transforming the world, reshaping industries, and redefining economies at an ...

President Donald Trump announced on his so-called Truth Social platform on February 7, 2025, that he will be taking over the ...

Travel restrictions, economic crises and the rise of nationalist sentiments and cultural chasm are the main factors behind a ...

Since the first radio commercial aired in 1922, the U.S. has been considered an ad society, meaning American culture can be ...

Writer Olivia Steele writes about Victoria's Secret PINK's recent marketing strategies and the impact that they could have on ...