Data clean rooms provide an opportunity for marketers to start connecting the dots between ad exposure data and final ...

Manchester-based ecommerce aconsultancy PushON has appointed Liam Gibson as its new business development manager to ...

Aspercreme's first major campaign in four years shows boomers "authentically defying outdated perceptions of aging," says parent brand CMO.

It’s a common scenario when businesses need to decide if they should do all of their PR and marketing in-house or hire an ...

Despite lower growth rates, marketing salaries remain above the national average, with roles paying an average of £50,800 ...

Big media companies like Amazon, Disney and Warner might be cautious about the looming merger of ad titans Omnicom and Interpublic ...

The billionaire is creating major upheaval as his team sweeps through agencies, in what has been an extraordinary flexing of power by a private individual. The billionaire is creating major ...

The Agency season 2 has been officially renewed by Paramount+ with Showtime, solidifying its position as a major success for the platform. The first season premiered on November 29, 2024 ...

[Brian Ngugi, Standard] Dennis Maina, Managing Partner at Suss Ads, a leading digital marketing agency with a global reach, embodies the spirit of resilience and transformation that defines many ...