We catch up with the skincare brand’s global vice-president, Kelly Buchanan Spillers, to hear how it is drawing on a clever mix of celebrity endorsements, social-first storytelling and a major media ...
Doubling down on its recent success and popularity with celebs like Timothée Chalamet and Anitta, True Religion has launched ...
Opendorse, an NIL platform, allows Yale players to create profiles and receive paid requests for endorsements, appearances ...
The Super Bowl is a time to go big or go home. That holds true for the commercials, too. Pringles has decided to go with big ...
Grammy nominated rapper Latto sent love to WNBA star Angel Reese after the Chicago Sky forward dropped her latest major endorsement.
Brands drop millions chasing the title of “most memorable Big Game ad,” and for decades, the playbook has been simple: hire a ...
Kyrie Irving, star of the Dallas Mavericks, doesn’t just shine on the court. With a fortune in the millions, his success goes ...
Americans in England, Bregman to Boston, NBA scoreboard, throwback photos from spring training, the highest-paid athletes of ...
From the world’s most romantic band to all-world pianist Yuja Wang returning to the Bay Area, to a kick-butt play about play ...
Most of the commercials airing during this year’s Super Bowl are going for laughs, with advertisers betting that America ...
Angel Webb Reese, a former basketball player herself ... also one of the most marketable athletes in sports, securing major endorsement deals with Reebok, McDonald’s, and more.
British stars led the charge as the Philadelphia Eagles dominated the Kansas City Chiefs during this year’s Super Bowl.