Image Credit: West-Shapiro. Who knew four neurotic New Yorkers would become TV legends? Certainly not Brandon Tartikoff, NBC's Entertainment president in 1989. He initially greenlighted Seinfeld for ...

BRANDON TARTIKOFF: Hello. I'm Brandon Tartikoff, president of NBC Entertainment. MICHAELS: Someone said, you know, you've already done "Saturday Night Live." Somebody who wants to be you does ...

NBC’s president at the time, Brandon Tartikoff, was intent on canceling the show, but Michaels begged for another opportunity. Tartikoff agreed, but only if most of the new cast was jettisoned.

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Launched in 2023, the Maximum Effort Channel was promoted as Reynolds’ attempt to channel his inner Brandon Tartikoff by programming and distributing a television network of his own — or so he said in ...