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The Boston Consulting Group (BCG) MatrixBruce Henderson, the founding father of the Boston Consulting Group, added the matrix in 1970 ... not guarantee project sustainability. The model needs to touch on the costing, sale structure ...
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The Boston Consulting Group matrixBoston Consulting Group (BCG) MATRIX BASICS The BCG Matrix ... it might not guarantee project sustainability. The model needs to touch on the costing, sale structure and pricing approach.
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