Artificial Intelligence (AI) is no longer a distant promise; it’s here, reshaping industries and challenging conventional ...

Portland, Oregon, March 06, 2025 (GLOBE NEWSWIRE) -- Act-On Software, a marketing automation leader, in partnership with ...

Given the amount of public attention that the dangers of deepfakes have received in event months, it may come as a surprise ...

Personalization has become increasingly important in customer buying journeys, yet an increasing number of companies are failing to use personalization throughout the customer post-sale journey, ...

Ensuring timely and high-quality patient care is critical to success in the healthcare industry. At the same time, ...

In the world of B2B, most routine jobs that used to involve ... Those insights help measure marketing effectiveness, adjust strategies on the fly, plan future campaigns more effectively, and allocate ...

Some 64% of B2B marketers say they plan to take a more B2C approach in 2025 and advertise on consumer-facing channels, such as Instagram. That's according to a survey conducted by Madison Logic and ...

The survey finds that of organisations that have adopted GenAI, 77% have adopted it for creative development tasks. This ...

MUMBAI: Sweety brand mouth freshener maker MR group has appointed Divya Johari as head of marketing & brand development, ...

Why do we keep talking about the need to personalize B2B brand websites but don’t follow through? Because we haven’t been ...

Trust in generative AI grows, study says bots make up 80% of internet traffic, brands highlight stunt performers at the Oscars.