Owners of smart TVs and streaming sticks running Roku OS are already subject to video advertisements on the home screen. Now, ...

Absolut Vodka has produced over 2,000 variations of its 'bottle' ad since 1980, in the perfect advertising encapsulation of ...

Advertising during live sports benefits viewers, advertisers, and publishers alike. Brands can effectively reach mass ...

Roku confirmed the auto-playing ads are a thing, and said they are an official test. However, the company stopped short of ...

The company's B2B software may help brands better personalize their sites for different customer demographics.

At SXSW, Kelsey Goodman and Matt Miller talk us through the biggest shift ever in how advertising is done in-flight.

Retrieval-augmented generation represents a paradigm shift in AI-powered advertising, bridging the gap between creative ...

By embracing local-at-scale strategies, brands can transform their advertising from a megaphone into a meaningful ...

Roku has begun running video ads that automatically play before loading the home screen, as reported by Ars Technica. This is ...

NBC, Disney, Fubo and Mindshare weigh in on the creative flexibility offered on CTV and whether sports streamers really reach ...

Adobe on Tuesday said it is rolling out artificial intelligence "agents" that brands can use to help consumers navigate their ...

Learner drivers should be wary of scams on social media as banks warn of an increase in scam reports and Which? finds eight examples of scam driving licence ads running on Facebook and Instagram. Over ...