The 4Ps of marketing, coined by Philip Kotler—Product, Price, Place, Promotion—are evolving. In today’s AI-driven world, ...

The Marketing Mix, also called 4Ps, is a fundamental marketing concept that shows businesses the main elements they need for marketing their products and services effectively. Marketing Mix consists ...

The recall is for Wild Coast Raw's 16-ounce and 24-ounce frozen Boneless Free Range Chicken Formula raw pet food for cats.

A woman has told how she was left in hospital "unable to breathe" after suffering a severe reaction to an unlicensed nasal ...

Our expert guests answer your questions about Canada U.S trade war and your questions about how to deal with a bully.

At 2:12 p.m. on Sunday, the National Weather Service released an updated tornado watch in effect until 4 p.m. for Armstrong, ...

Back in college or at some point in your career, you learned about the 4Ps of marketing: place, price, product, and promotion. Though nearly 60 years old, the 4Ps still hold weight today. However, the ...

Enabled by new processes and technology, it goes beyond the 4Ps (Product, Price, Place, Promotion), and 3Cs (Customers, Competitors, Corporation 3), to fully round out the marketing mix. This area ...

There are new A.I. tools in development for the next generation of journalists. Today, the University of Maryland, College Park announced it's gotten a $1 million grant to make those tools a reality.

The new downtown Hendersonville bakery has become popular for its specialty Asian-style desserts and beverages.

The Zippo/Case Museum & Flagship Store is accepting applications from Bradford-area makers and artisans for free booth space ...