Hyundai Mobis has introduced a Kia EV9 equipped with a holographic head-up display. It uses a projector and special film to display images and video on the windshield. Pre-development wrapped up last year and mass production could begin as early as 2027.

Hyundai Mobis, the top auto parts maker for Hyundai, Genesis, and Kia, has unveiled the world's first full-windshield holographic display at the Consumer Electronics Show (CES). The innovative tech marks a major leap in the evolution of in-car infotainment systems.

Interior lighting aimed at reducing motion sickness. Shiny new dashboard and windshield displays. And AI-powered voice assistants paired with abundant infotainment systems to keep you company on long drives.

The company’s Hyundai Mobis arm, which handles parts production ... information up into the driver’s line of sight. We saw BMW’s Panoramic iDrive at CES, too, and it puts a similar run ...

However, while BMW’s approach is to project the head-up display interface onto a black strip at the foot of the windscreen, Hyundai Mobis demonstrated how its UI can be projected onto a ...

Hyundai Mobis kind of stole the show at CES 2025 with the debut of the world’s first full-windshield holographic display, seamlessly integrated into Kia’s EV9.

At CES 2025, automakers like Hyundai, BMW, and Sony Honda Mobility unveiled groundbreaking in-cabin technologies.