Chipotle has historically been creative with its burrito-themed marketing. In 2022, the company launched a game on Roblox through which the first 100,000 players to roll a burrito could earn a ...

A tagline reads, “Cultivate a better world.” “Unfolded” debuted today in Roblox in the virtual Carnitas Cinema within the pre-existing Chipotle Burrito Builder experience. A gaming side quest rewards ...

Just when you think you've seen it all, Chipotle dropped a national TV ad within Roblox for gamers to see and get food from.

Chipotle Mexican Grill announced the debut of a new short film, “Unfolded,” which showcases sustainable agriculture comparable to Chipotle’s Food With Integrity principles. Earlier today, Chipotle ...