Tata Ace Mega XL was the new variant of a mini-truck with 15% extra load capacity – but how could we communicate this online? The brand found an interesting way of conveying such a physical benefit on ...

Tata has introduced the new Ace Pro, a tiny LCV truck designed for last-mile deliveries. The model looks like an evolution of the Tata Ace Zip, retaining its cab-over styling. The Ace Pro EV is ...

Mini-trucks, dominated by Tata Ace, Mahindra Jeeto and Supro, will show a growth in sales this year – perhaps as high as 12%. The company is introducing 'XL series' in its Ace Mega, Ace Zip and ...