What are Squishmallows, exactly? A Squishmallow is essentially a hybrid of a pillow and a stuffed animal. These oval-shaped, plush toys come in all different characters and sizes, ranging from a ...

The Squishmallow, a hybrid stuffed toy and plush pillow ... is an intellectual property battle that is anything but cuddly.

or spending a premium to add to their collections of Squishmallows. A recent Jellycat pop-up in the London department store Selfridges was filled with patrons buying fuzzy US$25 – or more ...

BLDR sets are designed by Jazwares, the company that took the world by storm with Squishmallows plushies (which also star in their own BLDR sets). Notably, the bricks included in its sets are ...