At the end of the day, a new skin tone is birthed every second. So to both future-proof and serve the masses, the beauty industry must keep evolving accordingly—across all areas of skincare, but why ...

Thousands of Amazon shoppers and a PEOPLE editor’s 56-year-old mom swear by the $35 Vichy Vitamin C Serum. This serum brightens age spots and hyperpigmentation while plumping the skin for an overall m ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and ...

The Brightening Serum is an ultra-gentle illuminating solution for dull, uneven, skin. Specifically, it addresses dark spots, including post-inflammatory and UV-induced hyperpigmentation—via a ...

(Amazon) This serum has over 29,000 five-star fans. If you're battling dark spots — whether caused by the sun, aging or acne — some rave reviewers say this can help lighten them. One shopper ...

"By reducing melanin production in specific areas, those areas can lighten ... To treat dark spots, Singh suggests combining ...

Why We Love It: Whether your dark spots are from too many breakouts or too little SPF, this Dime serum helps lighten them to match your skin tone. It has a slightly thicker viscosity than most ...

The latest viral launches come from Rare Beauty, Kylie Cosmetics, Fenty Beauty, Patrick Ta, r.e.m. beauty, and Maybelline.

WHAT’S THE BEST SERUM TO USE FOR LIGHTENING PIGMENTATION AND DARK SPOTS? Our top pick is the Caudalie Vinoperfect Brightening Dark Spot Serum. According to Caudalie founder Mathilde Thomas ...

It can help tackle sun damage, dark spots, lines ... The SkinCeuticals C E Ferulic serum has been hailed by dermatologists for its ability to help lighten fine lines, firm skin, provide ...

This £35 Nivea anti-ageing serum has been hailed as 'the best' by shoppers and it's down to just a tenner for today only ...