Red Bull has announced a new partnership with LEGO, valued at nearly $8 billion in 2024, ahead of the 2025 Formula 1 season.

Featuring monk fruit extract, other sweeteners and zero sugar, this is the latest addition to the Red Bull lineup.

Within the U.S., Red Bull holds about a 35% market share ... when it signed a new distribution deal with PepsiCo. That deal ...

Liverpool manager was presented as Red Bull's new global head of football but offered very little clarity on what that role ...

(Bloomberg) -- Once synonymous with the energy drink industry, Red Bull GmbH and Monster Beverage ... Copy-cat brands like Coca-Cola Co.’s KMX and PepsiCo Inc.’s Amp Energy soon proliferated.