But while it makes sense to get the cream of the crop to design the logo for your big-time NBA team, the stakes are a little bit lower if you're, say, a minor league hockey team playing in ...

For years, the NFL had used unique, original logos for each Super Bowl that often had something to do with the game’s host city. That only changed when the league went full corporate for Super ...

The Kansas City Chiefs will ... created the league that is watched all around the world today. Perhaps one of the most iconic ...