HUL's Minimalist buy indicates company's focus on Beauty & Wellbeing portfolio in high-growth premium demand spaces. Hindustan Unilever has bought 90% stake in Minimalist for an enterprise value ...

FMCG giant Hindustan Unilever Ltd (HUL) has signed an agreement to acquire D2C brand Minimalist for a cash consideration of ...

Hindustan Unilever (HUL) announced it has signed a definitive agreement to acquire the premium actives-led beauty brand Minimalist. This marks another step in the transformation journey of its ...

Hindustan Unilever will initially acquire a 90.5% stake in the direct-to-consumer brand through secondary buyouts and primary investment, with the remaining 9.5% to be purchased from founders in ...