NFL medical officials are pointing to players choosing new helmet models as a reason concussions continue to decline. Why it ...

Soon, it won't matter whether a high school player in Colorado suits up for ... big-school programs -- they'll all be wearing the latest in football helmets. That's because, over the next four ...

Have you ever noticed the phrases on your favorite NFL players’ helmets? For example, the back of Bills quarterback Josh Allen’s helmet reads “BE LOVE.” This is part of the NFL’s social ...

Led by Owner & Foundation Chair Carrie Walton Penner and Owner & CEO Greg Penner, we’re excited to launch an initiative distributing 15,000+ new Riddell Axiom helmets free to every HS program in ...